Fashion, Fashion Week

London Fashion Week AW18

About

Well this season London Fashion Week came by just as quickly as last season finished! I was super excited to attend the Steven Tai show held in the Foreign and Commonwealth Office in London. Interestingly the design choose to do design a presentation around a VR experience! Steven Tai teamed up with ILxLAB and FIA to launch a digital presentation which was truly amazing. Not only this but the venue itself brought the whole atmosphere to life! In the words of the designer “It’s about representing a concept, to sell a dream, or just selling an idea that is close to the designers heart. Having a digitally augmented presentation this season allows us, and our guests, to achieve and experience things beyond our physical possibilities.”

 Following the Steventai show we headed off to Green Park for tea with Mulberry and a look around their exhibition as part of their AW18 collection. Held in Spencer House we were transported to traditional British culture with even a workshop in the craftsmanship of the brand. We are very excited for what is to come next season!

 

 

 

 

 

 

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